Voted Best Repricer at the Golden Seller Awards
Six questions to ask any repricer
- Pushes price changes live in under 30 seconds, on every plan
- Looks for chances to raise your price, not just cut it
- Double-validates Walmart data across multiple sources
- Builds your floors from real costs and marketplace fees
- Includes white-glove onboarding and a 15-minute setup
Rated 4.8 on the Amazon Selling Partner Appstore
What to look for in a repricer
How Flashpricer answers the questions that matter
Ask every repricer on your list the same six questions. Here is how most of them answer, and how we do.
| Compare | Most repricers | Flashpricer |
|---|---|---|
| Is speed limited by plan? | Fastest reactions often saved for higher tiers | Under 30 seconds on every plan |
| Where does the data come from? | A single marketplace data feed | Real-time data, double-validated across sources |
| Does it ever raise your price? | Mostly matches or undercuts | Yo-Yo, Don't Lower My Price and CH.AI push prices up |
| What sets your floor? | A minimum you enter by hand | Min and max from synced costs and fees |
| Can you see why a price moved? | Outcome dashboards | Every change logged, from detected to live |
| Who sets it up? | Often self-serve | White-glove onboarding on every plan |
"Most repricers" describes common approaches in the market, not any one product. See how we compare to Seller Snap.
Put any repricer to the test
Four things to measure in your free trial
Time a price change
Change a minimum and time how long until the new price is live on the marketplace. With Flashpricer it's under 30 seconds, on every plan.
Watch Buy Box share at your price
Winning the Buy Box is easy at a loss. Track how often you win at or above your target margin, not just how often you win.
Count the price increases
A good repricer raises prices when competitors drop out or run low on stock. Check how many of its moves went up, not just down.
Check that your floors held
Look for any sale below your minimum. With floors built from synced costs and fees, there should never be one.
Why thousands of serious sellers choose Flashpricer
Built for how you actually sell
Two kinds of sellers, two marketplaces, one engine purpose-built for both:
Resellers tired of racing to the bottom
Most repricers only know how to go down. Flashpricer goes up. Yo-Yo repricing tests higher prices at set intervals, and "Don't Lower My Price" mode only moves you up toward the next competitor once you own the Buy Box.
The result: you win the Buy Box and keep it at the highest possible price.
Brands guessing at the right price
Would $27.99 outsell $24.99? Flashpricer's CH.AI algorithms take the guesswork out of pricing for brands, running price experiments on your own sales data.
You stay at the price that maximizes total profit, not the one you picked on launch day.
Amazon sellers ready to win on Walmart
Your Amazon repricer doesn't do Walmart, and internal marketplace repricers are built for simple rules. Flashpricer was built for Walmart from day one, with strategies tailored to each marketplace in one dashboard.
Most of our clients came for Walmart and moved their Amazon business over too.
Walmart sellers who need better data
Prices that don't match what shoppers see and stale Buy Box info aren't your imagination. A single data feed can fall behind, so Flashpricer double-validates real-time data across multiple sources.
When your repricer sees what is actually on the listing, it makes better decisions.
What switching looks like
From your old repricer to Flashpricer
Start your free trial
Sign up for a 14-day trial with no credit card. You get the full product, so you're testing what you'd actually pay for.
Connect your marketplaces
Authorize Amazon and Walmart through their official seller logins. Your listings and current prices come in automatically.
Sync your costs
Connect SkuVault, Linnworks, a Google Sheet or a CSV, and Flashpricer builds each min and max price from your real costs and fees.
Choose strategies and go live
Our team helps you pick strategies for each part of your catalog. Turn off your old repricer on those listings first, so the two never fight.
A fraction of the cost
I was paying $500–$800 a month and still felt a step behind. The repricing wasn't that responsive and I couldn't control much with the AI rules. I needed Amazon Canada, Walmart, and Amazon Business pricing, and Flashpricer had the same feature set for a fraction of the cost. My sales have gone up a lot since switching, and the UI is far simpler.
Daniel Boufford@1000asinsBuy Box prices that match
Other repricers I tried never seemed to be working totally right. The Buy Box price shown in the tool didn't always match what I actually saw on the front end of Walmart, so I was constantly second-guessing whether my listings were really competitive. With Flashpricer, everything lines up exactly as expected, and that accuracy has made a huge difference.
Allan Gonzalez7-figure Walmart sellerIt just freaking works
Ever since I made the switch to Flashpricer, I feel like I'm always one step ahead of my competition. Price changes happen so fast that by the time other sellers react, I've already adjusted and locked in the Buy Box. It consistently puts me in a better position, and it freaking works.
Ory Hershcovich7-figure Amazon sellerFlashpricer by the numbers
Trusted by sellers on every major marketplace
Amazon in 13 countries, Walmart, and Amazon Business, all from one dashboard and priced in each store’s own currency.
- Price changes every day
- 442M
- Gross sales repriced each month
- $129M
- Marketplaces supported
- 15
- Buy Box share after switching
- +31%
FAQ
Switching to Flashpricer
How long does it take to switch?
Most sellers are live in about 15 minutes, and white-glove onboarding is included on every plan. You can also book a call (opens in a new tab) and set up your strategies with our team.
Where do Flashpricer's numbers come from?
The +29.5% revenue growth and +31% Buy Box share figures, along with the +21.2% order volume and +4.6% average order value, are average changes across Flashpricer customers after switching, from Flashpricer account data. The 40% more accurate Buy Box data comes from our own audit of Walmart Buy Box data, compared with repricers that rely on a single data feed. The 442M daily price changes and $129M monthly gross sales are Flashpricer platform totals. The 15 to 25 minutes other repricers can take comes from our live side-by-side speed tests, including the Seller Snap test.
Can I run my old repricer at the same time?
Not on the same listings. Two repricers on one listing will fight each other. Turn your old repricer off for the listings you move to Flashpricer, or move one part of your catalog at a time.
Which marketplaces does Flashpricer support?
Amazon in the US, Canada, Mexico, the UK and the EU, Walmart in the US, and Amazon Business B2B pricing, all from one account.
How much does it cost?
Plans start at $50/mo. Monthly plans have no contract, and you can cancel anytime with no fee. Paying yearly saves 10% on every plan except Spark, paid upfront for 12 months with no refund on cancellation. See all plans and pricing.
Is there a free trial?
Yes. Every plan starts with a 14-day free trial, and you don't need a credit card to begin. If no card is added by the end of the trial, repricing simply stops.
Try it free for 14 days
Every plan pushes price changes in under 30 seconds. No speed tiers, no upsell to go faster.
Compare plans →Set it up with an expert
Book a call and a repricing expert will build your first strategies with you. Most sellers are live in about 15 minutes.
Book a demo → (opens in a new tab)